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Raluca Bragarea

Head of Communications, Bucharest

Part of UK in Romania

28th March 2011 Bucharest, Romania

We did it Romania!

This Saturday was a special day for the city of Bucharest and for other places around the country that joined the “Let’s do it Romania” eco-initiative.  A great opportunity to help our hometown get a facelift, the clean-up campaign gathered an impressive number of enthusiasts, including five British Embassy staff (photo below).

Let's do it Romania

Check our Facebook account for more photos!

Armed with sturdy rubber gloves, boots, and heavy-duty clothes, we went to a site up north in Baneasa forest, near the roadway, about 30 km from the city. A perfect place for a picnic, as we discovered much to our surprise, but clearly one that other Bucharest dwellers have spotted long before us. There must have been lots of outdoorsy activities going on in that area judging by the 32 bags of trash we managed to collect in about a couple of hours: plenty of bottles, food packaging, bricks, worn-out clothing, tires… Someone must have thought this was a good place for property development…

The local forest man told us that he and his team had to clean up the area weekly but the volume of trash generated clearly was more than they could cope with. So he was very pleased to see how quickly we’ve turned the place around and in return invited us to a nearby pheasant farm. Maybe next time, we thought.

But this event is worth a next time. We gave up roughly half a day from our weekend to clean up other people’s mess but it felt super good in the end.

In retrospect, I think the British Embassy has been genuinely committed to preserving the environment and making a difference for the city we live in. Another piece of accomplishment that I want to highlight is our first barter with a local company, Logos Promo, which has produced British Embassy branded pens made from recycled paper. They look great and didn’t cost us anything. So thank you Valentin Bucurica and the team!

And, in the spirit of bilingualism, here’s my thanks for Logos Promo in Romanian: Mulţumim domnului Valentin Bucurică şi echipei sale pentru pixurile din material reciclabil care arată grozav!

About Raluca Bragarea

I joined the British Embassy in 2004, and have ever since enjoyed one of the most diverse and challenging jobs as a professional communicator, from partnering up with MTV Romania…

I joined the British Embassy in 2004, and have ever since
enjoyed one of the most diverse and challenging jobs as a professional
communicator, from partnering up with MTV Romania to promote the UN
anti-poverty agenda to handling Prince Charles’ press conference on a
hill top in picturesque Transylvania. One of the highlights working for
the Foreign and Commonwealth Office has been the introduction of an
internship scheme in the Embassy; we bring along students from various
backgrounds to help us deliver our objectives while they get a unique
opportunity to learn hands-on about diplomacy.
I am a former TV journalist, specialising in foreign affairs, and a
Fulbright scholar. I hold a Master of Arts in Information and
Communication Studies with California State University at Chico.
I am a major cafe latte fan and like to collect hand-painted icons.
My other hobbies include travelling and watching movies with friends,
particularly Quentin Tarantino’s. The latest memorable film I watched
was District 9, a superb science fiction with a social twist – anybody
seen it?

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